All work

A marketing site that writes leads into the CRM

We rebuilt globextechnology.com as an international marketing site whose copy, SEO, jobs and articles can be run from the Globex CRM — and whose forms create sales records instead of inbox clutter.

Challenge

What had to change.

The company needed a US/UK-standard website to generate project enquiries, without fake metrics and without a developer ticket every time marketing changed a headline, a job or an article.

Approach

What we actually did.

Designed a cinematic but brand-accurate site using the live Globex colour system and official logo
Modelled pages, services, industries, jobs, insights and work as CMS content with SEO fields on every type
Connected enquiry and application forms to CRM lead ingest, with a Website enquiry source
Set the site up to deploy on the same Hostinger VPS pattern as the CRM (Docker, Traefik, TLS)
Outcomes

What is true now.

Marketing can change content and SEO from the CRM without a code release
Every serious enquiry arrives as a CRM lead, not a stray email
Jobs on the careers page are the same records operations can unpublish in one save
Web DevelopmentWordPress & CMSDigital MarketingCloud & QA

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